Mr. Christian Bushardt
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Consumer behvaior


Audio Psychology contains a powerpoint presentation highlighting the power of influence, or suggestion, on information processing. The concept of influence is illustrated by 3 song segments, which, when played in reverse, can be interpreted significantly easier with prior exposure to the "suggested" meaning. The validity of these "suggested" meanings has great discussion value for students and instructors, especially in a marketing context.
Audio Psychology
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  • Home
  • About
  • Teaching
  • Curriculum Vitae
  • Course Materials
    • International Marketing
    • Pricing Theory
    • Quantitative Analysis
    • Sales & Sales Management
  • Contact