marketing Principles

Below you will find some of my teaching materials I use in my marketing principles class. Only general marketing principles material is on this page. Specific content (sales, retailing, etc.) can be found on other pages of the website. You are welcome to use the illustrations in your course without giving me credit. If you find an error, please send me a message so I may correct the information.
Paper Markets is a physical simulation activity in which participants develop a market and facilitate exchange. This activity has implications for many different disciplines with concepts such as supply, demand, value, price, production, quality and strategy illustrated.
Business to Business and Business to Consumer sales strategy differences are illustrated.
Product vs Customer Orientation focuses on differences between a product focused sales strategy and a customer focused sales strategy.
Ethics illustrates and differentiates between business ethics, everyday ethics, and unacceptable ethics. 
Business to Business and Business to Consumer sales strategy differences are illustrated.
Growth Strategies blablabla